Redesigning a website can be daunting, but it’s often necessary to keep up with the times and improve the user experience. However, it can also significantly impact your website’s Search Engine Optimization (SEO). Read More
The internet should be a welcoming space for everyone, regardless of ability. In 2024, website accessibility will no longer be just a best practice; it will be an essential aspect of web design. An accessible website ensures everyone can find the information and interact with your content seamlessly. But with ever-evolving accessibility standards, how do you check your website’s accessibility? Worry not; this comprehensive guide will equip you with the knowledge and tools to assess and improve your website’s accessibility in 2024. Read More
Google Search Console is a powerful tool that allows website owners and digital marketers to monitor and optimize their website’s performance in Google search results.
By adding your website to Google Search Console, you can gain valuable insights into how Google crawls and indexes your site, identify and fix technical issues, and measure the effectiveness of your search engine optimization (SEO) efforts. This blog post will guide you through adding your site to Google Search Console.
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It doesn’t matter if you love every ounce of search engine optimization or hate it with every fiber of your being; nothing changes the fact that it’s essential to perform an SEO audit of your website.
Maybe you are among the 95% of marketers who use search engine optimization to enhance loyalty among current customers.
And maybe you agree that SEO has a significant impact on lead generation.
Conversely, you could be part of a group that doesn’t put a lot of stock in the effectiveness of SEO.
You get the point: everybody has a different take on SEO and its impact. Read More
From an SEO perspective, there are many questions (and opinions) about which is better for search engine optimization: subdomains or subfolders.
The one thing you’re sure to find is that everyone has a different opinion on the ‘subdomain vs. subfolder’ argument.
It’s up to you to decide which structure makes the most sense for your website and SEO. Let’s start with a basic breakdown of each.
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As you build your website from the ground up, you’re faced with a variety of decisions. For this reason, it’s only natural to overlook a few important details that can have a major impact on your search engine rankings.
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Our goal in this article about spam is to teach you have to remediate and eliminate spammers opportunities with your WordPress website and Google Analytics data.
As the world’s most popular content management system, there’s a good chance your website and/or blog is powered by WordPress. So we combined the two into one post.
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With so many benefits of installing an SSL certificate – including enhanced security and better search engine rankings – a growing number of website owners are moving in this direction.
Once you install an SSL certificate, your website is available over both HTTP and HTTPS.
While you’re not required to make any additional changes, it’s important to force HTTPS instead of HTTP. By doing so, you’ll redirect all your visitors to the encrypted version of your website.
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Website migration doesn’t have to be nearly as difficult as it sounds. Despite the potential search engine optimization challenges, taking the right steps allow you to complete the process in a timely manner – and all without making any mistakes.
Regardless of why you’re moving your website, there are several SEO website migration tips you must follow to make the process as seamless and stress free as possible: Read More
There are many things you can do from an SEO perspective to improve the performance of your website. A comprehensive XML sitemap provides search engines with a roadmap of your website, allowing them to efficiently find all your most important pages.
Think about it this way: if Google doesn’t know a webpage exists it’s impossible to index it. And if your page isn’t indexed, there’s no way to attract organic traffic.
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Do you know the difference between a 301 and 302 redirect? While they might seem similar, the two have different functions to ensure your website works correctly.
To help you understand how to use these two redirects for your website, we want to review them in detail, then explain how they can affect your search engine optimization strategy. Read More
Did you know there are more than one billion websites on the world wide web?
Along with those that already exist, many more types of content are pushed live every day of the week.
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Mobile devices are taking over. In fact, more than that three quarters of Americans, 77%, own a smartphone.
That number jumps to almost everyone (92%) when you look at the under 30 crowd.
And nearly 20% of Americans under 30 rely primarily on their smartphones to access the web.
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If you read my blog you know I write a lot about SEO.
Why? What’s the big deal? Why am I obsessed with SEO?
On the personal side, I write about optimization because, well, I really enjoy helping businesses grow.
This leads me to my next question!
Is your website suffering from too much of a good thing?
Well, if you are reading this blog post, its very possible you are suffering from over-optimization!
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Mobile devices, such as smartphones and tablets, are gaining market share.
They are now the go-to device for communicating, emailing, social networking, checking the time, killing time, taking photos and finding and researching products, services and businesses.
Consumers spend 15+ hours per week researching on their smartphone and on average visit mobile websites 6 times according to research by Nielsen.
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August 21, 2024
