Local SEO is the cornerstone of success for businesses aiming to dominate their local market. It’s a complex interplay of various factors, but three elements stand out as the foundation of a solid local SEO strategy: Google My Business, on-site optimization, and citations. When executed effectively, this triumvirate can significantly boost your local search visibility and attract more customers. Read More
As a local business owner, you’re competing primarily with other companies in your area.
For example, if you own a coffee shop in Chicago, your primary competitors are other coffee shops in close proximity to your establishment.
Read More
This blog post is the result of noticing an increase in search metrics, from our work in remediating negative reviews and gathering new reviews, over a 6 month period for a client in the travel and tourism industry. So in short it’s not pre-planned.
Any local establishment that wants to grow in the 21st century needs a web presence. One of the best ways to increase this presence is through local search.
To make this job a little easier we want to include some high quality local SEO plugins on your WordPress website. Read More
As a company with a storefront or physical office, it’s imperative to have an accurate and comprehensive Google My Business profile.
But what should you do if you have more than one location, or 100’s of locations?
The best approach is to create a business account that provides bulk location management functionality. This allows you to share the management rights of each location with multiple team members.
Read More
What do you see when you review your “Google My Business” page?
You hope there is accurate information, plenty of positive reviews, and a variety of reasons for customers to check out your products and/or services. Read More
Do you own a local business? Are you looking for a way to generate more interest online? If so, an important first step in any local SEO strategy is to claim and verify your local business’ Google My Business (GMB) listing.
Now’s the time to learn more about Google My Business, including how to optimize this page to increase your chances of showing up in Google’s Local Pack, Local Finder, Google Maps.
Over the past decade, Google Maps has become one of the most valuable applications for users. However, improving the value of Google Maps requires advanced technology, and the platform updates their technology regularly to work.
Below we discuss how these Google Maps updates work and what technologies are used to enhance them on an on-going basis.
Read More
Who says you have to spend a lot money on Facebook advertising to grow your business? In the early days of Facebook, there was no place for companies trying to engage with their audience and/or land new customers.
Things have changed over the years, and now Facebook for Business is one of the most powerful tools for companies of all sizes, spanning a variety of industries.
If you are unsure of how to use Facebook to boost your business, you are not alone. However, you will be on the outside looking in if you neglect to consider this strategy.
Read More
Find out if you’re making mistakes in Google. Get Graded Today
August 8, 2024
